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Cookie Policy

 

 

Cookies policy pop up

We use cookies to ensure that we give you the best
experience on our website, we also use cookies to ensure we show you
advertising that is relevant to you, if you continue without changing your
settings, we’ll assume that you are happy to receive all cookies on the Fire9ja.com
website. However, if you would like to you can change your cookie settings at anytime

COOKIE POLICY (GLOBAL)

We and our affiliates, 3rd-parties, and other partners use
cookies and other identification technologies on our websites, mobile
applications, email communications, advertisements, and other online services
(collectively, the ‘Services’) for a number of purposes, including:
authenticating users, remembering user preferences and settings, determining
the popularity of content, delivering and measuring the effectiveness of
advertising campaigns, analysing site traffic and trends, and generally
understanding the online behaviours and interests of people who interact with
our Services. You can read more here about the types of cookies we use, why we
use them, and how you can exercise your choices.

Cookies and Related Technologies Overview

Cookies are small text files that are stored on your browser
or device by websites, apps, online media, and advertisements that are used to
remember your browser or device during and across website visits. We also
utilise other technologies that may identify you or the devices you use. For
example, ‘pixel tags’ (also called beacons) are small blocks of code installed
on (or called by) a webpage, app, or advertisement which can retrieve certain
information about your device and browser, including, for example: device type,
operating system, browser type and version, website visited, time of visit,
referring website, IP address, advertising identifiers, and other similar
information, including the small text file (the cookie) that uniquely
identifies the device. Pixels provide the means by which third-parties can set
and read browser cookies from a domain that they do not themselves operate and
collect information about visitors to that domain, typically with the
permission of the domain owner. ‘Local storage’ refers generally to other
places on a browser or device where information can be stored by websites, ads,
or third-parties (such as HTML5 local storage and browser cache). ‘Software
Development Kits’ (also called SDKs) function like pixels and cookies, but
operate in the mobile app context where pixels and cookies cannot always
function. The primary app developer can install pieces of code (the SDK) from
partners in the app, and thereby allow the partner to collect certain
information about user interaction with the app and information about the user
device and network information.

Advertising Synchronisation & Relevancy

In order to facilitate the most relevant ads possible, Fire9ja
works with various service providers who assist us in delivering similar ads to
end users across devices and platforms. For example, we work with social media
advertising services to provide you with relevant ads based on your Fire9ja
activity through their media channels. We may also use service providers to
provide you with a similar ad on a mobile website or mobile application as with
a traditional website ad. See below for more information on your choices to
limit these types of advertising.

Your Choices

You have the right to choose whether or not to accept
cookies. However, they are an important part of how our Services work, so you
should be aware that if you choose to refuse or remove cookies, this could
affect the availability and functionality of the Services.

Most web browsers are set to accept cookies by default. If
you prefer, you can usually choose to set your browser to remove or reject
browser cookies. To do so, please follow the instructions provided by your
browser which are usually located within the ‘Help’ or ‘Preferences’ menu. Some
third-parties also provide the ability to refuse their cookies directly by
clicking on an opt-out link, and we have indicated where this is possible in
the table below.

For further information about cookies, including how to see
what cookies have been set on your device and how to manage and delete them,
you can visit https://www.youradchoices.com/
and https://www.youronlinechoices.eu
for EU visitors.

For mobile users, you have controls in your device Operating
System that enables you to choose whether to allow cookies, or share your
advertising ID with companies like Fire9ja or our advertising service
providers. For information on controlling your mobile choices, you can visit https://www.networkadvertising.org/mobile-choices.

To help control or block certain ads in mobile applications,
you may choose to download and utilise the DAA mobile app.

Types and Purposes of Cookies

The following table sets out the different categories of
cookies that our Services use and why we use them. The lists of third-party
cookie providers are intended merely as illustrative and should not be viewed
as a comprehensive list.

Types of Cookie

Purpose

Who Serves (for example)

Strictly Necessary

These cookies (including local storage and similar
technologies) are essential to enable your use of the site or services, such
as assisting with your account login, so we can show you the appropriate
experience and features, such as your account information, trip history, and
to edit your account settings. They may also provide authentication, site
security and help localise the language based on the geography of your visit.

  • Fire9ja

Site features and Services

These provide functionality that help us deliver products
and Services. For example, cookies help you log in by pre-filling fields. We
may also use cookies and similar technologies to help us provide you and
others with social plug-ins and other customised content and experiences,
such as making suggestions to you and others.

Analytics, Performance and Research

These are used to understand, improve and research
products and Services, including when you access the Fire9ja website and
related websites and apps from a computer or mobile device. For example, we
may use cookies to understand how you are using site features, and segmenting
audiences for feature testing. We and our partners may use these technologies
and the information we receive to improve and understand how you use
websites, apps, products, services and ads.

Advertising

These cookies and pixels are used to deliver relevant ads,
track email marketing or ad campaign performance and efficiency. For example,
we and our ad partners may rely on information gleaned through these cookies
to serve you ads that may be interesting to you on other websites. Similarly,
our partners may use a cookie, attribution service or another similar
technology to determine whether we’ve served an ad and how it performed or
provide us with information about how you interact with them.

Google’s use of advertising cookies enables it and its
partners to serve ads to your users based on their visit to your sites and/or
other sites on the Internet.

Users may opt out of personalised advertising by visiting Ads Settings

Mobile-Specific

These service providers use various technologies to
deliver relevant mobile ads, track mobile marketing or mobile ad campaign
performance and efficiency.