Niniola Explains Why She Chose to Stay Independent as an Artist

Published

2 years ago

November 15, 2024

Photo source: Google

Nigerian singer Niniola has shared her reasons for remaining an independent artist, despite numerous offers from record labels.

Niniola revealed that her decision was rooted in her awareness of the music business and her commitment to preserving her creative freedom.

In a recent interview with TVC, Niniola reflected on her decade-long journey as an independent artist.

She acknowledged that while signing with a record label has its advantages, such as financial backing and wider promotion, it also comes with significant drawbacks.

According to her, labels often dictate artistic direction, which could compromise her unique style and identity.

Recalling the early days of her career, Niniola disclosed that she was approached by a record label shortly after releasing her debut single, Ibadi.

However, she turned down the offer, fearing that signing a deal might force her to change her sound.

At that time, Afro-house—a genre blending African rhythms with house music—was not widely explored in Nigeria, and she was determined to stay true to her style.

“Being an independent artist allows me to control my creativity,” Niniola explained.

“I’ve seen the business side of music, which many artists overlook.

They focus solely on making music, but there’s more to it. I wanted the freedom to make decisions about my art without interference.”

She admitted that remaining independent comes with challenges, including managing her career, finances, and promotion without the support of a major label.

Beyond her career choices, Niniola shared a personal side of herself.

She described herself as an introvert who often prefers solitude, but her passion for music brings out a more outgoing version of her.

“Music makes me an extrovert. It’s where I feel most alive and expressive,” she said.

‘You No Be Her Boyfriend’ — Geh Geh Sparks Debate

Published

26 minutes ago

July 21, 2026

Ese Ohwofa

Nigerian influencer Geh Geh has spoken about relationships and the current dating standard when it comes to finances.

He shared some of his personal thoughts, stating that if a woman is struggling financially and enters a relationship, she might depend on her partner for survival rather than love.

“You no be her boyfriend, bro. Na source of income you be. Person wey be say each time she needs something she go fit call to pay for those things wey she want. Na employer and employee na wetin una two dey do. Do you know the danger of paying for love? You go pay pay pay pay you no go pay finish…”

Entertainment

Peller Shares the Strict Rule in His Relationship With Jarvis

Published

55 minutes ago

July 21, 2026

Ese Ohwofa

TikTok influencers and couple Jarvis and Peller have spoken about their relationship and shared how committed they are to each other.

During a recent interview, Peller was asked if he had ever cheated on Jarvis. He replied no, before speaking more about their commitment.

“If you cheat, you die. It’s the rule of the relationship. Things will not go well for the person. Because we are in a commitment. The fact that we pray together. God is involved. And you now go and cheat. Will God sit down and be looking at you? I will swear for you.”

Jarvis then added that they have placed “curses” on each other if either of them cheats.

Entertainment

The Biggest Hit Song From These Popular Artists

Published

2 hours ago

July 21, 2026

Ese Ohwofa

Every artist has that one song that takes their career to another level. While we may all have different favourites, these are the biggest global hits that topped charts, broke records, and earned billions of streams worldwide.