Allegedly
PUMA Allegedly Snubs Wizkid Signs Davido in $10M Deal While UBA Drops Starboy

In 2020, global sportswear giant PUMA allegedly signed Nigerian superstar Wizkid, born Ayodeji Ibrahim Balogun, as their brand ambassador, offering him a reported $1 million per year.
Wizkid, known for his massive hits like “Essence” and his status as one of Africa’s most successful musicians, became the face of PUMA’s campaign, representing their products across several markets.
However, when the contract recently expired, Wizkid allegedly demanded a staggering $10 million to renew the deal, citing the same amount that PUMA is believed to pay global icons like Rihanna and Neymar.
PUMA, however, refused to continue the partnership, allegedly stating that while Wizkid has a considerable following, his collection’s sales did not justify such a large figure.
Just a few days ago, PUMA allegedly shocked fans by signing another Nigerian heavyweight, Davido, with the $10 million deal that Wizkid had initially demanded.
Davido, born David Adeleke, is an award-winning artist and one of Africa’s most influential musicians, known for his global hits such as “Fall” and “If”.
This move has reportedly left Wizkid furious, with rumors suggesting that he views this as a betrayal.
With both artists having loyal fanbases, the situation quickly fueled debate online about who holds more influence and why PUMA might have opted for Davido instead of renewing their deal with Wizkid.
The alleged tensions don’t stop there. UBA (United Bank for Africa), which had a $3 million deal with Wizkid since 2020, has reportedly also ended their partnership with the musician.
UBA, one of Africa’s largest financial institutions, is known for collaborating with top talents.
Allegedly, the bank is now in talks with Davido to take over the role of brand ambassador.
Reports suggest that despite Wizkid meeting with UBA’s chairman, Tony Elumelu, a highly respected businessman and philanthropist, to try and secure an extension of the deal, his friend could not help him lock in a continuation.
It is further speculated that these developments have caused friction between Wizkid and Davido, with rumors that Wizkid has lashed out at Davido online, accusing him of negotiating these deals behind his back.
For fans of the two stars, this alleged tension has reignited debates over which artist truly dominates the Afrobeats scene and holds more international clout.
Both musicians are global icons, but recent events have left many questioning where the balance of power lies in the world of African entertainment.
Allegedly
BBNaija Star Sammie Allegedly Took ₦5M to Help Fan Join Show, Then Ghosted Him

Big Brother Naija Sammie makes headline as a random man accuses him of monetary fraud. The man claims that the reality star promised his assistance with securing a spot on the reality show.
This revelation was made on X platform, where the man explains his situation and experience as he calls out the reality star.
“BBNaija star Sammie took almost ₦5 million from this guy, promising it would push him to become a contestant during the audition, but the audition just ended and he wasn’t even selected.”
“Now, he’s frustrated after spending such an amount. Sammie has since stopped communicating with him, despite promising that the money would be refunded if it didn’t work out.”
Allegedly
Tyler Perry Accused of Sexual Harassment and Assault, Attorney Labels Claims a ‘Scam’

Popular American Filmmaker Tyler Perry has reportedly been accuses of sexual harassments and assault.
It was reported that a $260 million lawsuit was filed against the filmmaker in Los Angeles on Friday by Derek Dixon, an actor.
Dixon claims that the filmmaker sexually harassed him and mentioned many cases against him such as work environment harassment, workplace gender violence, violation of the Bane Act, sexual assault, and intentional infliction of emotional distress.
However the claims are being dismissed by Tyler Perry’s Attorney who shares that this a scam to take down the filmmaker. “This is an individual who got close to Tyler Perry for what now appears to be nothing more than setting up a scam, but Tyler will not be shaken down and we are confident these fabricated claims of harassment will fail.”
Allegedly
Food Critic Opeyemi Famakin Called Out for Allegedly Flaunting Fake ₦1M Perfumes

Popular Nigerian food critic Opeyemi Famakin has been called out online for allegedly flaunting fake perfumes. The food critic recently shared photos of perfumes on his Instagram page, claiming they were worth ₦1 million.
He captioned the post: “Blew another 1 Million Naira on Niche Perfumes just because. Best smelling man in Lagos, quote me on that shii.”
However, a random lady commented on the post, issuing a warning about counterfeit perfumes. She asked Opeyemi for his perfume plug to verify their authenticity or confirm if he had been scammed.
Her comment read: “Hi Opeyemi, who is your perfume plug? This is not me trying to be funny, but they are selling fakes to you in case you’re unaware. I work with Floraïku and I’ve unboxed 8 of their perfumes directly from the brand. This isn’t their packaging—this looks fake.”
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