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Niniola Explains Why She Chose to Stay Independent as an Artist

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Nigerian singer Niniola has shared her reasons for remaining an independent artist, despite numerous offers from record labels.

Niniola revealed that her decision was rooted in her awareness of the music business and her commitment to preserving her creative freedom.

In a recent interview with TVC, Niniola reflected on her decade-long journey as an independent artist.

She acknowledged that while signing with a record label has its advantages, such as financial backing and wider promotion, it also comes with significant drawbacks.

According to her, labels often dictate artistic direction, which could compromise her unique style and identity.

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Recalling the early days of her career, Niniola disclosed that she was approached by a record label shortly after releasing her debut single, Ibadi.

However, she turned down the offer, fearing that signing a deal might force her to change her sound.

At that time, Afro-house—a genre blending African rhythms with house music—was not widely explored in Nigeria, and she was determined to stay true to her style.

“Being an independent artist allows me to control my creativity,” Niniola explained.

“I’ve seen the business side of music, which many artists overlook.

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They focus solely on making music, but there’s more to it. I wanted the freedom to make decisions about my art without interference.”

She admitted that remaining independent comes with challenges, including managing her career, finances, and promotion without the support of a major label.

Beyond her career choices, Niniola shared a personal side of herself.

She described herself as an introvert who often prefers solitude, but her passion for music brings out a more outgoing version of her.

“Music makes me an extrovert. It’s where I feel most alive and expressive,” she said.

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Entertainment

Fuji Star Shanko Rasheed Atanda Loses First Son

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Nigerian Fuji artist Shanko Rasheed Atanda sadly reports the loss of his first son, Jamaldeen Atanda.

The artist took to social media and revealed this sad news.

“So sad, no parent prays to lose a child in their lifetime but Alhamdulilahi Jamaldeen Emirs Atanda JNR rest well my champ I will surely tell you all about it when I see you again. Omo Ola sun reeee,” he wrote.


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Entertainment

Love Island Star Rob Rausch Wins Traitors Season 4

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American reality TV bad boy Rob Rausch makes headlines as he becomes the winner of a reality show called Traitors.

It can be noted that the finale of the series was a big shock to those in the house and it was definitely a moment of “Now you’re sending three home” in his overalls, of course.

It can be recalled that the reality star became popular after showing on the dating reality show Love Island where he came in for 3 seasons but really made an impact in his second appearance, season 6.

And with his fans from there, he easily became a topic to know as he claimed the winner of Traitors season 4.


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Gospel Singer Busola Oke Opens Up About Financial Struggles

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Gospel singer Busola Oke speaks out and shared that she has been suffering financially. She reveals that she is making a big consideration of stepping away from the music industry.

The singer revealed this during a TikTok live session where she spoke on her personal difficulties and situation in her life.

“Right now, I have no car, and I owe a lot of people. The last time I had a car was in 2020. I need to pay my debts. I struggle to pay for the hotel I stay at now. I need shelter and a car, even if it is a jalopy. The money I am supposed to use for food, I use it to take Uber around.”


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